Flash Designer Mattias Lindberg aka Fakepilot is considered as one of the best flash programmers in Nordic Countries.He states on his site: “Don’t rip off my work like Levi’s, Nokia and Usher did, hire me directly instead”. Okay, we must to admire that his works are very influential. Now we have a chance to talk with Matias, and here is our conversation:

NDB: Hi Mattias, many readers of NDB have seen your works, and these creations are very popular among many lovers of Nordic design and architecture, can you describe the creative process, how these beautiful ideas were developed?

ML: Thank you. It usually starts with music. I always need music to animate or I have to create it myself. My visualization ideas often comes from improvisation based on the music. I see things visually when I hear music. Not very clearly, instead I follow paths, errors, shadows and interesting shapes and forms that I start to draw. If a client provides me with ideas and images, then I use that as a base. If it’s bad… Well, if it’s bad then I … did you know that I have this magic ability to turn shit into gold? It’s true!

The second time I worked with Diddy/Sean John, the clothing brand. I got these really bad songs from Bad Boy Recordings. I got like 20 songs and they where all pretty crappy. Sorry Puff! But it’s true! At least, it’s not my taste, you judge for yourself. It’s not good animating to. I edited the music myself; scratched a little, synced the lyrics in the songs to fit the intro. 

Instead of other more normal work-flows, I even do sound effects before the animation is started. I make sounds of clicks and blips, zippers and more – so that the music sounds more interesting. Then I start to animate by improvising.

It’s strange, when people ask what I do. I don’t even call myself an designer. Nor do I call myself a musician! At the same time, I have cut and edit music for both Beyonce and Diddy! And got it approved. Sure, it’s for the web and no album release… But I like to take credit for this. Hehe…

NDB: Where do you get your inspiration from?

ML: Besides everyday life, dreams and the fact we’re lost in a bubble – I don’t. I see what doesn’t exist and wonder why no one does it. I got some idols, maybe that’s what you want to hear. Banksy (http://www.banksy.co.uk/), Malcolm X, Chris Cunningham, Noam Chomsky, Gandhi. Yesterday was Che Guevaras anniversary . He’s not an idol of mine, I just wanted to mention him, cause many seem to look up to him. I read about him yesterday. To me it seems he was on the right track in the beginning, but later on he got too blood thirsty, killed too many people and even said in some interview that if he would have gotten control over the Soviet missiles that was on Cuba, he would have nuked a U.S. city without questioning. Also read that he wasn’t for democracy but dictatorship or military power. He liked North Korea and North Vietnam. Still have some reading to do, so I might have missed something? You will never see his face on one of my future t-shirts, though. It’s weird, he is symbol of revolution and socialism, but he is used mostly to sell capitalism. People seem to think that they can simply look revolutionary – then they don’t have to be revolutionaries.

NDB: Tell us about your favorite work you have done?

ML: I’m working on my favorite work right now. It’s secret and been going on for 8 months. That’s why I haven’t updated my site for some time, no new work. So, my favorite after this one is probably DUX. That’s the biggest budget I got, to produce, direct, edit and animate a commercial for cinema. It was fun. Even got to dress two girls in bikinis and my MIG-29 russian pilot helmet. It’s kinda childish I guess. But fun.

NDB: This is a popular question that we ask our favorites. What the top three songs are currently on your playlist?

ML:
I. The Good, the Bad and the Ugly (Main Title) – Ennio Morricone from 1966.
II. The Ghost of Tom Joad – Bruce Springsteen from 1995.
III. The Idiots Are Taking Over – NOFX from 2003.

Usually I listen to more electronic music. But now I’m a lot into anger and lyrics. Preferable about my interest in power and media.

NDB: Can you point to three Scandinavian Architects/Designers which creations you love?

ML: No, I can’t. Well, my colleague Andreas Lindholm. I’m not really interested in either design or architecture. I got a growing interest of changing the world. Lets see how long that could go. Maybe it’s an over-going thing?

Or maybe I can. Here’s at least two links to some random things that I picked surfing around…

Non-format (one of the guys are from Norway) : http://www.non-format.com/
Plastic Kid (Denmark) : http://www.plastickid.dk/

NDB: Finally Mattias, any words of wisdom for our Nordic Design Blog readers?

ML: Designers are artists that sell our gift, making people and corporations goals come through. Look at that fun picture on your blog. “EDUCATE” it says and you got some major corporations logos as a puzzle. That pretty much says it all! And education is probably the most important thing right now, cause we are in a big fight about reality. These corporations that we help image, is the worst kind of psychopathic beings. Well, they are. But we make them look like super-heroes. Not villains. The larger they get, the worse they get. Power corrupts and absolute power corrupts absolutely.

What can we do about it? Well, continue working like you do. Don’t panic. Just try to educate yourself on the side, get the full picture. Understand how your beautiful creations can be used doing awful things.

Thanks for this interview! Take care!

NDB: Thanks Mattias for the interview, and we wish you the power to change our world!

Link: Fakepilot

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