Flash Designer Mattias Lindberg aka Fakepilot is considered as one of the best flash programmers in Nordic Countries.He states on his site: “Don’t rip off my work like Levi’s, Nokia and Usher did, hire me directly instead”. Okay, we must to admire that his works are very influential. Now we have a chance to talk with Matias, and here is our conversation:
NDB: Hi Mattias, many readers of NDB have seen your works, and these creations are very popular among many lovers of Nordic design and architecture, can you describe the creative process, how these beautiful ideas were developed?
ML: Thank you. It usually starts with music. I always need music to animate or I have to create it myself. My visualization ideas often comes from improvisation based on the music. I see things visually when I hear music. Not very clearly, instead I follow paths, errors, shadows and interesting shapes and forms that I start to draw. If a client provides me with ideas and images, then I use that as a base. If it’s bad… Well, if it’s bad then I … did you know that I have this magic ability to turn shit into gold? It’s true!

The second time I worked with Diddy/Sean John, the clothing brand. I got these really bad songs from Bad Boy Recordings. I got like 20 songs and they where all pretty crappy. Sorry Puff! But it’s true! At least, it’s not my taste, you judge for yourself. It’s not good animating to. I edited the music myself; scratched a little, synced the lyrics in the songs to fit the intro.
Instead of other more normal work-flows, I even do sound effects before the animation is started. I make sounds of clicks and blips, zippers and more – so that the music sounds more interesting. Then I start to animate by improvising.

It’s strange, when people ask what I do. I don’t even call myself an designer. Nor do I call myself a musician! At the same time, I have cut and edit music for both Beyonce and Diddy! And got it approved. Sure, it’s for the web and no album release… But I like to take credit for this. Hehe…
NDB: Where do you get your inspiration from?
ML: Besides everyday life, dreams and the fact we’re lost in a bubble – I don’t. I see what doesn’t exist and wonder why no one does it. I got some idols, maybe that’s what you want to hear. Banksy (http://www.banksy.co.uk/), Malcolm X, Chris Cunningham, Noam Chomsky, Gandhi. Yesterday was Che Guevaras anniversary . He’s not an idol of mine, I just wanted to mention him, cause many seem to look up to him. I read about him yesterday. To me it seems he was on the right track in the beginning, but later on he got too blood thirsty, killed too many people and even said in some interview that if he would have gotten control over the Soviet missiles that was on Cuba, he would have nuked a U.S. city without questioning. Also read that he wasn’t for democracy but dictatorship or military power. He liked North Korea and North Vietnam. Still have some reading to do, so I might have missed something? You will never see his face on one of my future t-shirts, though. It’s weird, he is symbol of revolution and socialism, but he is used mostly to sell capitalism. People seem to think that they can simply look revolutionary – then they don’t have to be revolutionaries.
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